Over Four Generations of creating great formulations, we have learned that neither quality nor ingredient choice is a destination unto itself. Rather it is a route to our ultimate destination, which is your trust. For the truth about science is that we are always learning and improving, so each choice we make must be grounded in the best information and practices available, while are always seeking to expand and update that knowledge. This is how we focus each day on gaining and retaining your trust to make those choices wisely on your behalf. This philosophy of putting your trust first, and making each decision with the singular focus of doing what is right by our customers, has led us to develop our quality manifesto – The 5 P’s of Purele – from which we have committed never to deviate, as well as ironclad policies around ingredient sourcing. We invite you to find out more:


Cranberry is most commonly used for the prevention and treatment of urinary tract infections (UTIs).

Cranberry is also used for kidney stones, enlarged prostate, the common cold, and many other conditions. People used to think that Cranberry worked for urinary tract infections by slowing the growth of bacteria, but this doesn’t seem to be true. Instead, it appears that some of the chemicals in cranberries keep bacteria from sticking to the cells that line the urinary tract.


Cranberries are one of the fruits with the highest amounts of antioxidants. Each little berry has a multitude of different antioxidants all working together to fight free radical damage. Each Pure-lē Organic Cranberry Concentrate capsule has the approximate antioxidant capacity of 8,983. This helps fight free radical damage and the oxidation that leads to disease and premature aging.


The active ingredients in cranberries have proven in multiple clinical trials to prevent the bacteria which cause urinary tract infections from adhering to the bladder wall. Urinary tract infections (UTIs) can affect any part of the urinary system, kidneys, bladder or urethra.

Research has also shown that concentrated capsules, not fruit or juice have this ability. Pure-lē Organic Cranberry Concentrate is unique in that it is both clean (certified organic) and incredibly concentrated 37:1 giving you maximum protection and activity in each one a day capsule.



Cranberries are rich in antioxidants and prevent UTIs but they can do so much more. Cranberries are rich in fibre.

Fibre is a key to healthy digestion, blood sugar control and heart health. Fibre has been shown to reduce low-density lipoprotein (LDL), the so-called “bad” cholesterol and help normalize blood pressure.

High cholesterol and high blood pressure are significant risk factors for heart disease, so Cranberry can be useful in the fight against cardiovascular disease.

Cranberries are also packed full of vitamin C. Vitamin C is key to our immune system health and any additional amount just helps us that much more.


Sign up now for our newsletter and get 10% off your first order.
Privacy Notice. By clicking Sign Up, you have read and agreed to the Pure-lē. By subscribing to our mailing list you will always be update with the latest news from us. We never spam!
close icon Purele Loyalty Program